01 Editorial Fashion Video
02 TV Commercial Video
03 Sculptures & Installations
04 Photography
05 Graphic Design
02 TV Commercial
DeBeers Festive Special TVC (2024)
Directed, written by Yuming Lu
Featuring Shunxi Zeng
Lululemon CNY Special TVC (2022)
Directed, written by Yuming Lu
Ferragamo Wanda Bag TVC - 520 Special (2023)
Directed, written by Yuming Lu
Featuring
BLEU DE CHANEL Event Special (2023)
Directed, edited by Yuming Lu
Featuring Jing Boran, Wang Yibo, Victoria Song, and Junning Zhang
Fendi ISeeU Peekaboo Petit (2022)
Directed, written by Yuming Lu
Featuring Liu Lingzi, You Tianyi, and Cheng Xiao
Boucheron Together As One - 2021 End Of The Year Campaign (2021)
Directed by Yuming Lu (Greater China Talent)
Featuring Lu Han
A Boucheron Production
Boucheron OR BLEU Event Special (2024)
Directed, edited by Yuming Lu
Featuring Zhou Dongyu (@zhoudongyu), Qiu Tian, Wang Xingyue, Sun Yang
BVLGARI Be The One TVC (2023)
Directed, written by Yuming Lu
Featuring Amber Kuo (@amberkuo2_019)
H&M COOLMAX® (2023)
Directed by Yuming Lu